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Staging Remains Important in the Hot Calgary Real Estate Market

April 10, 2014 (posted by Jennifer Campbell, Home Staging Calgary)
The hot Calgary real estate market has got people excited. Over the past couple of months, buyers are loving the fully staged vacant properties Set Your Stage has worked their magic on. Almost all of our staged properties are selling within days, at or above asking price (and we’re excited to see what happens with the projects we’re currently just starting).
 
It can’t be stated enough: First impressions sell. And when buyers have to make decisions quickly, staging will help them choose your property plus be willing to pay more if it comes to (or to avoid) a bidding war.
 
Calgary’s hot real estate market has been featured on CTV news recently for good reason. There are more buyers than sellers (we’re moving into a seller’s market). Low mortgage rates are adding to the competitive nature of the market. Properties are selling fast (average 28 days versus 35 last year) and often over asking price (note the average to max paid over list price!). Buyers are prepared to pay to get what they want.
 
Does this room look familiar?

Before: Bedroom before home staging.

Yet active listings are still higher than total sales. That proves that simply putting up a ‘For Sale’ sign in a hot market is not enough. The houses that aren’t selling become harder to sell the longer they remain on the market. That’s because they start to get a negative stigma (potential buyers start to question why the property isn’t selling and assume there must be something wrong with it).
 
See the difference professional home staging makes.

After: This stylish bedroom is the perfect retreat for any homeowner.

Location, price and condition are the types of challenges that many of these properties face. And while you can’t do much about location, it is possible to adjust the price and improve the condition of the property so that it appeals to potential buyers. Staging sooner rather than later is definitely an option to consider if you’re in this situation.
 
Our calendar is getting full! Contact Jen at Set Your Stage today to schedule your free Home Staging Assessment so that you can take full advantage of Calgary’s hot real estate market too!


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