If you’re preparing to list your gorgeous house for sale and wonder, why stage it, you’re certainly not alone in your indecision. Many people who take pride in ownership believe that the value of their property is easily seen. Yet realtors listing million dollar properties continue to recommend professional staging.
 

When we spend time living in a space, we grow emotionally attached to it. Not only does the property possess appealing features that we deeply appreciate, but we have dreams and form memories around those features which add to our perceived value. That’s why it’s easy to wonder, does staging work (and is it worth it)?
 

The challenge, as a seller, is to understand that the potential buyer makes an impression within minutes, if not seconds, and it has nothing to do with the value you perceive. The focus in preparing your property for sale is on understanding what the potential buyer wants (and needs) and in delivering that experience as immediately as possible.
 

Take this $1M+ property in Dewinton listed by one of my repeat realtor clients. It’s a gorgeous property on four acres located just ten minutes outside of Calgary. What’s not to love? It’s even got a sauna room!
 

Still, the realtors hired me to provide a staging consultation on the property. Why? They know that there’s only one chance to make a first impression. And that first impression usually starts with photos.
 

This example highlights the fact that, sometimes, your property doesn’t need much to prepare it to sell. But realtors know that little tweaks, with guidance from a professional stager, can create the tipping point that edges your property out against the competition.
 

Why stage your gorgeous home? Find out how your Calgary property can benefit from professional staging and discuss the results Set Your Stage clients have achieved. Schedule your personalized Home Staging Assessment by contacting Jen at Set Your Stage today.