Want to make your new property listing stand out? When you add colour in a deliberate way to appeal to potential buyers and tie the spaces together for a seamless experience, your home will come to life and become more memorable than the competition. That helps you sell faster.
 

When staging a property for sale, there’s no need to neutralize the spaces to the extent that they feel lifeless. At the same time, you don’t want to overwhelm potential buyers with colours that feel too personalized or show up in finishings that can’t easily (and inexpensively) be changed – like cabinets, flooring, siding, etc.
 

But a little spark of life is possible when you add colour in ways that are both tasteful and temporary.
 

This home we staged in Scenic Acres, Calgary is a perfect example. In this project, we worked with the owner’s red couch which became the jumping off point. Keeping the main features of the home very neutral, we chose accessories for key rooms that picked up the same red tone.
 

These accessories are just enough to catch the eyes of potential buyers as they walk through the property (or when they see it online). It helps the spaces all feel connected, which intuitively makes sense to the buyer and creates a more relaxed experience.
 

Relaxed does not necessarily mean sleepy and unforgettable. Red adds a feeling of energy and liveliness. When used strategically, your listing becomes more memorable when you add colour through staging.
 

Bottom line – don’t be afraid to add colour when staging your home for sale. Make it work to your advantage.
 

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